Specialty Item Inspiration: Invitations

Collateral

I revised my collateral and changed the backside to a wooden texture in order to emphasize that the piece forms a skateboard. I think that this revision really helped in making the piece even more interesting.

Rad Ads

Here are the final results for my official Get Rad ads. I began to introduce a black slab motif with the text as well as skateboard cutouts. The cutouts really proved to be challenging but were amazing practice for my photoshop skills. The copy was the most enjoyable for me. Get Rad's brand is the opposite of informal and the copy sounds as if you were talking to a group of friends.

Writing Copy

Here's a link I found to be incredibly helpful as I was writing copy for my client's ads. The article really talks you through the different kinds of copy and how to think according to each style.

10 Ways to Write Damn Good Copy